As executive vice president of programming and production for REVOLT, Val Boreland draws upon nearly two decades of hands-on experience in cable television.
At REVOLT, Val serves as the head of programming, ensuring entertaining content reaches music fans on a daily basis. She manages a team that includes production, on-air talent, scheduling, research and news. She is part of the senior executive team responsible for launching the network in October 2013.
Boreland previously served as senior vice president, program, promotion & multiplatform strategy for Comedy Central, working at the network’s offices in New York. She oversaw its programming group, including program and promotion scheduling, in addition to managing the network’s content across all digital platforms, including VOD, wireless and emerging platforms. Boreland played a key role in the programming strategy that launched The Colbert Report, Tosh.0, Workaholics, Key & Peele and Futurama. Boreland also helped bring Comedy Central its highest ratings in the network’s history by successfully programming The Roast of Charlie Sheen in 2011. She also contributed to long-term strategic planning at the channel and participated in the launching of new digital platforms.
Before joining Comedy Central in 2005, Boreland served as vice president, scheduling, planning and acquisitions at Lifetime Television. While at Lifetime, Boreland helped take the network to the top spot of highest-rated cable networks 2 years in a row, an accomplishment that had not yet been achieved at the network prior to her arrival. She was also responsible for scheduling and acquisitions and was integral in the launch of two spinoff ventures, Lifetime Movie Network and Lifetime Real Women. She previously worked in Lifetime’s programming department, promoted there one year after joining the network’s sales department in 1994.
Val was born in Kingston, Jamaica, and grew up in Westchester, New York. She received her B.A. in Communication from the University of Michigan.